Google Business Profile
Your new homepage for local & AI search.
Google Business Profile drives more local enquiries than the blue links — and AI search engines pull from it directly. We make sure yours is winning the map pack.
For local service businesses in Dorset, your Google Business Profile now matters more than your website's homepage. The map pack handles most click-to-call and direction requests. Google AI Overviews, ChatGPT and Perplexity all read GBP signals when answering "best [service] in Bournemouth?" queries. A half-finished profile is leaving real money on the table.
Why GBP is the new homepage
Most local intent searches never reach your website. The map pack answers the question — name, rating, hours, photos, click-to-call — in 5 seconds. AI engines do the same: they cite the GBP, not the homepage. Your profile is your front door now, whether you've noticed or not.
What proper optimisation looks like
Correct primary and secondary categories, every attribute completed, services and products mapped, a weekly Google Post, fresh photos monthly, every Q&A answered, consistent NAP across UK directories, and a review-generation workflow that actually runs. Most profiles tick 3 of those boxes.
Reviews — words matter, not just stars
AI search engines read review text. A profile with 50 reviews mentioning "boiler repair Bournemouth" outranks one with 200 generic five-stars. We build review-request workflows, train you on response templates, and monitor for unfair reviews to dispute.
Suspensions and reinstatements
Suspended profile? We handle reinstatement appeals with full documentation — typically resolved within 7–14 days. Fixed one-off fee, no win-no-fee theatre.
Honest monthly reporting
Profile views, search queries, clicks, calls, direction requests, review volume — one dashboard, monthly, no inflated screenshots. You see exactly what GBP is doing for you.
What you get
Full GBP audit
Every field, every attribute, every category reviewed and prioritised.
Category & service mapping
Primary, secondary and service items optimised for your top local queries.
Weekly posts
Offers, updates and events scheduled to keep the profile active and ranking.
Review workflow
Request system (email/SMS/QR) plus response templates and dispute handling.
NAP & citations
Consistent name/address/phone across UK directories — fixes ranking-killer mismatches.
Monthly reporting
Real metrics — views, calls, directions — in one dashboard, no fluff.
Get a free quote
Tell me about your project.
A few quick questions and I'll come back with a tailored quote — usually within one working day.
Step 1
What service do you need?
How it works
Audit
Free review of current profile with prioritised fixes.
Optimise
Categories, attributes, services, posts and photos rebuilt in week one.
Grow
Review workflow, weekly posts, citation cleanup over months 1–3.
Report
Monthly performance dashboard — calls and clicks, not vanity views.
Related services
Book a call
Free 30-minute consultation
Walk through your project, get honest advice, leave with a clear plan. No pressure, no waffle.
FAQs
Frequently asked questions
Areas we cover
Local website design across Bournemouth, Poole, Christchurch, the New Forest and wider Dorset.